Games are no longer a labor of love and creativity, they're a business machine. Sure, there are still quality games, like Call of Duty 4, GTA4, MGS4, Gears of War, Assassin's Creed, etc. But for every Grand Theft Auto, there are 5 Maddens, Guitar Hero: Aerosmiths, licensed movie games, and the like. It really takes a keen eye and some skepticism to tell the good games from the boring ones.