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EA plans to charge for game demos
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ZiNgA BuRgA
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EA plans to charge for game demos
Smart idea IMO - especially considering how many suckers are out there who absolutely must be among the first to try out something.
Quote:After an investor visit with Electronic Arts, analyst Michael Pachter said that the publisher is planning a strategy that will involve selling "premium downloadable content" before a packaged game's release.

According to a Monday investor note from Wedbush Morgan's Pachter, Nick Earl, general manager of EA-owned Dead Space studio Visceral Games, revealed the new strategy.

Pachter wrote, "The PDLC would be sold for $10 or $15 through Xbox Live and PlayStation Notwork, and would essentially be a very long game demo, along the lines of 2009’s Battlefield 1943."

He added, "A full-blown packaged game would follow shortly after the release of the PDLC, bearing a full retail price. Mr. Earl believes that the release of the PDLC first limits the risk of completing and marketing the full packaged version, and serves as a low-cost marketing tool."

Pachter separately told Gamasutra in an email, "I think that the plan is to release PDLC at $15 that has 3-4 hours of gameplay, so [it has] a very high perceived value, then [EA will] take the feedback from the community (press and players) to tweak the follow-on full game that will be released at a normal packaged price point."

"If DICE were able to follow Battlefield 1943 with a full-blown European WWII campaign game a few months later, it would have been a wild success," Pachter said.

He continued, "EA’s view is that the PDLC costs a lot less to develop (essentially, it’s the first few levels of the full-blown game), and they have the opportunity to fix whatever needs to be fixed in the packaged product that is released a few months later, whether that entails doing more of what people like or doing less of what they don’t like. It sounds like a brilliant strategy to me." Gamasutra has contacted EA for further clarification about the new strategy.
Source: http://www.gamasutra.com/view/news/27759...unches.php
22/03/2010 05:29 PM
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RE: EA plans to charge for game demos
Haha agreed.


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(This post was last modified: 22/03/2010 05:32 PM by 1-R.)
22/03/2010 05:31 PM
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lembas
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RE: EA plans to charge for game demos
Quote:very long game demo

charging for that is excusable, charging for a regular demo is not.

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22/03/2010 05:51 PM
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RE: EA plans to charge for game demos
Why buy a Demo over a full PSOne Classic?
22/03/2010 06:34 PM
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Assassinator
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RE: EA plans to charge for game demos
./xitherun.sh Wrote:
Quote:very long game demo

charging for that is excusable, charging for a regular demo is not.

Very long?

From what I read...
|
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Quote:Pachter separately told Gamasutra in an email, "I think that the plan is to release PDLC at $15 that has 3-4 hours of gameplay, so [it has] a very high perceived value, then [EA will] take the feedback from the community (press and players) to tweak the follow-on full game that will be released at a normal packaged price point."
22/03/2010 06:36 PM
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Cirehpsa
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RE: EA plans to charge for game demos
I have to pay for mah demos?!

well doesn't matter anyways... I've never enjoyed a game by EA anyways >.>

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22/03/2010 06:44 PM
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boogschd
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RE: EA plans to charge for game demos
aspheric Wrote:I've never enjoyed a game by EA anyways >.>

i play a lot of games by EA :/
22/03/2010 07:25 PM
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ZiNgA BuRgA
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RE: EA plans to charge for game demos
Senseito7 Wrote:Why buy a Demo over a full PSOne Classic?
Why buy FF13 over a much cheaper PSOne Classic?
22/03/2010 07:26 PM
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RE: EA plans to charge for game demos
I really wonder if this is going to be welcome.

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22/03/2010 08:14 PM
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RE: EA plans to charge for game demos
Play hardly any games by EA anymore, used to around the N64 and early Dreamcast and Ps2 days.

22/03/2010 09:51 PM
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