Quote:This, dear friends, is a sad, sad day. ATI, the name of hope for all PC gamers who were sick and tired of NVIDIA rebadging the same GPU over the past couple of years, is to be no more. The callous souls over at AMD have decided that our little consumer brains aren't sophisticated enough to handle two awesome brands, so they're just axing the use of the ATI moniker from here on out. Product line names will be retained, with the Radeon and FirePro branding still intact, but ATI Eyefinity will now be known as AMD Eyefinity. The first graphics cards to, erm, benefit from the new nomenclature will ship "later this year," and the whole thing is said to have been motivated by AMD's move to Fusion APUs -- hybrid CPU and GPU chips -- where it's considered beneficial to have a unified branding strategy. Great, but did anyone consider the fact that the graphics wars will now be fought between two teams wearing green jerseys?
![[Image: radeon-logos2.jpg]](http://www.blogcdn.com/www.engadget.com/media/2010/08/radeon-logos2.jpg)
Engadget via
Tech Report
I always thought ATI was a strong brand name. In ways more so than AMD.
Still, it simplifies... lets see how it works out for them.
Well, I think the only people who really care are those who build PCs, and most probably know that ATI is really AMD...
Interesting tidbit of info nonetheless.
I can see a problem with this. The kind of people who buy prebuilt computers but who think they know all about them. The arrogant teenage "hacker" kind of person. AMD in recent years has been the budget choice, never quite as cutting edge as Intel. These people are going to see that the computers avaiable prebuilt are coming with AMD components which in their minds aren't as good as "premium" brands like Intel and Nvidia.
I wonder if it'll have any effect.
Good point.
Though funnily enough, AMD used to be the premium brand over Intel. Not that these young teenagers will know.
PSPkiller Wrote: [ -> ]I can see a problem with this. The kind of people who buy prebuilt computers but who think they know all about them. The arrogant teenage "hacker" kind of person. AMD in recent years has been the budget choice, never quite as cutting edge as Intel. These people are going to see that the computers avaiable prebuilt are coming with AMD components which in their minds aren't as good as "premium" brands like Intel and Nvidia.
I wonder if it'll have any effect.
Lol, I can really imagine that.
Also, I absolutely hate how these advertisements here label their computers. I mean it's like completely deceiving to someone without much technical knowledge.
1. All CPU power is labeled on clock speed. So both an Atom and a Core i7 can have exactly the same 1.6GHz in massive font next to it. According to a normal person, they would look the same.
2. The label GPUs based on RAM. Generally, you just see something like "1GB NVidia discrete GPU", half the time it doesn't even tell me what goddamn model.
What's worse, "2GB Intel HD graphics" would sound completely superior to pretty much absolutely everything else in the eyes of an average person. 2GB (more than any discrete GPU), and "HD"... But guess what it actually is, that s
hitty Intel integrated found on netbooks. And it doesn't have 2GB of RAM, it odesn't have any RAM, that's just the system RAM, derp derp derp.
.
wooohoooo!! ATI goes down!! yessssssssssss yes!!
Nvidia Victory!!
![[Image: 117qukx.jpg]](http://i35.tinypic.com/117qukx.jpg)
NO MORE ATI!!
Vegetano1 Wrote: [ -> ]wooohoooo!! ATI goes down!! yessssssssssss yes!!
Nvidia Victory!!
NO MORE ATI!!
Luckily not, since if there was no more competition, nVidia's prices would triple.
nVidia once referred to their own fans/customers as nVidiots :)
Vegetano1 Wrote: [ -> ]Vegetano1 Wrote: [ -> ]wooohoooo!! ATI goes down!! yessssssssssss yes!!
Nvidia Victory!!
NO MORE ATI!!
hardly
they just removed "TI" and put "MD" on instead
:P
Very interesting info. I'm interested to try one of these APUs though. Depending on funds, of course.